I Regret Buying Articles from Mosaic Services – They Were Stupid Articles

And Here’s The Proof

Moasic ServicesI have a number of factually inaccurate, poorly constructed property articles, apparently written for me by Mosaic Services of India.

I asked for articles suitable for UK readers, by the way, and was assured that this would be no problem at all. They even sent me an article that was typical of the quality they produced. The example article was very good.

However, the ones they wrote for me were not. As it would be too embarrassing to use them on any property related web site, I am using them from time to time here so you have can a laugh at my expense.

If you read the articles Mosaic wrote for me, you’ll be in a better position to judge if they can write quality articles for you.

I asked for articles relevant to the UK and Mayank Gupta (Mosaic’s Sales Guy) went to extraordinary lengths to say Mosaic Services could produce relevant UK articles.

He was so wrong. We don’t even use the term “real estate agent” in the UK.

A Really Stupid Property Article

My comments are in red.

How to build a database of real estate agents

Everyone and anyone with some money want to utilize it for something productive. [Poor grammar, but that is generally true throughout this article]. That is what makes them opt for investment. Since real estate [we don’t say “real estate” in the UK] ensures a quick return of lump sum money without compromising on its security, many people are opting for it.[This is just not true – it is not a quick return and it does have inherent financial security risks]

But before lending your money to the thriving real estate mart [this is awkward UK English – we don’t use the word ‘mart’ ordinarily and use of the word ‘lend’ is odd in this context], it is mandatory to choose a suitable real estate agent [no it isn’t. In the UK we don’t choose agents when we are buying – we buy the property – we have little interest in who the agent is. Most are high street names].

Nobody wants to let their money go down the drain. [Agreed – not using Mosaic is a good start] All of us want to earn high returns but at the same time we are keen that our money stays secure. [While this is probably true is just padding.]

An ideal real estate agent should have the basic two qualities in him. First and foremost, he should know what he is dealing with. [Did a child write this?] A person who has a reputation in the industry is a safer bet for lending your hard earned money. [You don’t lend money to an estate agent – what is he talking about?]

Secondly, go for a background check. It is perfectly justified for a lender to ask for references or verify the credibility of the agent [no it isn’t – the lender doesn’t care who the agent is]. Remember it is better to play safe than lose your hard earned cash. [OK]

There are certain sure-fire ways of identifying a rogue real estate agent. It always pays to know the pitfalls of a trade. If the real estate agent makes a mess with the balance sheet, steer clear of his way. [This Mosaic Services guy is writing nonsense.]

If the agent is unable to manage his accounts [then he won’t be in business – it has nothing to do with buyers looking at properties he is simply listing] chances are that he will end up squandering your money [he never touches a buyer’s money. . . ].

You need to gauge what a bad venture looks like and act accordingly. If a deal gets stagnant, learn to walk out of it. Real estate agents who look for short cuts to success often land up in a soup. Avoid agents who are over reaching or too greedy. [This paragraph is nonsense maybe it applies in India, I don’t know – but in the UK this is meaningless.]

To locate a suitable real estate agent, you can adopt a number of methods. You can adopt the word of mouth approach as it usually works or you can get in touch with your local real estate investment groups. [In the UK, estate agencies are like sandwich shops – there are hundreds of them everywhere – you’d have trouble not falling over one just by leaving your house.]

It is at these hubs that real estate agents gather to rub shoulders. Attending few such gatherings will give you a clear picture of the prevalent situations and you can zero in on an agent. Alternatively, you can distribute flyers and brochures. [Let me understand this – a buyer has to distribute leaflets to find an estate agent????? ]Last but not the least; you can also talk with other experienced lenders who can give you some useful tips. [. . .]

The Internet is another reliable source from where you can locate a credible real estate agent. It has recently launched its online home development assessment application called Home Sale MaximizerTM. What the hell is Home Sale Maximiser?? Here is proof if ever you needed it that this article wasn’t written for me, it was cobbled from another poor example of written English on a completely different subject and shovelled out the door like so much rubbish.]It also helps homeowners sell off their homes and get the best deals. Several proficient real estate agents swear by the usefulness of this software. [. . . look do you get the message of this post yet? ]

Whatever be your method of searching a real estate agent make sure that you locate the right person who will guide you to make proper and sound investments. [. . . let’s end like we started.]


My experience with Mosaic Services was not a good one.


  1. http://vikas says

    No we are still Great…:)

  2. http://Liz%20Jamieson says

    Hi Jane

    Nice to see you here!

    They get away with it by plaguing you night and day on the phone. I work 12 hours a day at my PC, and after a while I just gave in to the pressure from him (and the client) to get rid of him.

    There is a lot of pressure to get articles written for you nowadays as micro businesses have to complete with larger ones online. Outsourcing is the name of the game.

    But I’ve found outsourcing abroad (be it India, Romania or anywhere else), to be time-consuming, and something I have had to micro-manage. Well at least when what I have needed is complicated like say a website or detailed articles. However, things like outsourced logos and artwork have been a success, and I’ve worked with designers in the US and Romania on those. I think it only works well when the thing you want is easily defined and compact. Well, that’s my experience anyway.

  3. Hi. Totally agree with your comments above. You shouldn’t write for the search engines, you should write for your readers (but with search engines in mind). What the hell is the point of having an awful article like this on your site? Not only is it totally useless to the reader it also hasn’t been SEO’d for a particular term (as far as I can see …. other than maybe “real estate agent” (really useful in the UK!)). How do these people get away with this sort of rubbish??? Much better to write honestly yourself about a subject you know… or get a local SEO copy writing firm to do it for you. These people are probably making a lot of money from unsuspecting clients….

  4. http://Liz%20Jamieson says

    Thanks for your comment. Yes – I agree – I wrote an earlier post http://www.lizjamieson.co.uk/2008/02/16/outsourcing-article-writing-you-get-what-you-pay-for/

    which features another article written by Mosaic Services. That was supposed to be about buying UK property, and talked about the tidal waves and tropical vegetables.

    Yes – buying this stuff is pointless, but it is incredibly hard work to produce articles cheaply to make your web site or blog content rich enough to count.

    When a small business finally works out that their web sites don’t bring in new visitors, they take the worrying step from only wanting web design done cheaply, to wanting SEO done cheaply as well. And so an industry of useless article creation is born.

    Indian companies can currently operate at lower cost, so they seem ideal for jobs like article writing and SEO. But I think people need to use local talent with language skills and knowledge co-incident with their own. Or you end up with laughable attempts at making contextual sense, like the one above.

    And no – it is defintely NOT useful from a search engine point of view. Google and others don’t want their indexes overflowing with absurd content. Because if they allowed it to happen people would say “hmmm every time I search for something in search engine X , it delivers spammy rubbish back, I think I’ll move onto search engine Y”. So they use other criteria to measure relevance and worth so as not to be wholly dependent on keyword density.

    And that is true even if stupid articles like the one I have highlighted above, are only used as cloaking fodder for search engines. If the site responsible had something better to say they wouldn’t employ these inane articles at all. God can only guess what the poor user sees if articles like these are just for the search engine.

  5. http://Russell says

    It looks like Mosaic Services take an article, written say for the Indian market, translate it into English badly, and then sell it as information on the English property market. The result is clearly useless. Unless of course you are wanting to write about property in India.

    Buying low quality third party content seems pointless from a human readership standpoint. However maybe it is useful from a search engine standpoint as the search engines only look at the keywords and cannot know that the content is in fact useless? The search engines regard the content as meaningful and useful even though it is not? What do you think, Liz?